Boral Master Blog - Page 3 of 3 - Construction and Design Insights From Boral Building Products

November 14, 2018September 13, 2019

From Waste to Wow: The Science of Fly Ash

The use of fly ash as the primary component in Boral TruExterior products is about more than sustainability: Fly ash is what helps make TruExterior a high-performing, dimensionally stable, long-lasting product for a range of exterior applications.

Scientists and researchers in Boral’s Innovation Factory, which takes its physical form at a laboratory in San Antonio called the Discovery Center, spent years developing Boral TruExterior, including seeking the ideal raw material that would provide the look of wood with properties superior to not only natural products but what was available in manmade products.

The answer lay in fly ash, a byproduct of coal-combustion power generation that typically is sent to the landfill but in recent years has been discovered as a beneficial material for products including brick and concrete. Our scientists discovered a number of properties that contributed to fly ash being the ideal raw material.

Ideal Attributes
First, fly ash offers an ideal shape and size for balancing inexpensive inorganic material with expensive polymer adhesives. When manufacturers create the base material for their product, which for siding is a mixture that flows into molds or is extruded, they typically combine several ingredients, one or more of which is a glue or resin to hold everything together and fill in the “gaps” between the ingredient particles. In the case of TruExterior, fly ash is bound with a polymer. Ideally, formulations use as much inorganic material as possible, and therefore less polymer filling in the gaps, to keep costs down. Fly ash is ideal because it is spherically shaped and comes in several particle sizes. The spherical shape, rare in natural materials available in such abundance, exposes less surface areas for a given volume to be covered by a polymer. And with many different particle sizes, smaller fly ash particles will fill in the gaps between larger particles, much like if you poured sand into a jar of pebbles. Both of these properties mean less polymer is needed to fill the space and coat the particles.

The spherical shape also helps the material flow more easily.

From a performance standpoint, fly ash material is inert and inorganic. And because it is stable, it doesn’t react significantly with the environment, which is what helps TruExterior Siding & Trim remain dimensionally stable amid changes in moisture and temperature.

The scientists in the Innovation Factory were able to harness these discoveries and create a completely new category of building products—poly-ash. The resulting siding and trim products in the TruExterior family offer the look and workability of wood, while offering exceptional durability; resistance to cracking, rotting, splitting, and insects; and a high level of dimensional stability during periods of moisture and temperature change.

Finally, the use of fly ash does offer an important sustainability story: Seventy percent of TruExterior products use the recycled material, which would otherwise be bound for the landfill.

To learn more about the benefits of TruExterior Siding & Trim, click here.

November 5, 2018November 5, 2018

LEAN Principles That Increase Efficiency

The first thing you see when you enter the Boral Discovery Center in San Antonio, Texas, is what you can’t see—no clutter, no chaos, no extraneous noise. Because while nearly 30 people, including scientists, engineers, and support staff, work throughout the facility’s labs with numerous machines, hundreds of materials, and thousands of samples, a concentrated focus on safety and efficiency guides each step.

Assisting in those efforts is a facility-wide adherence to LEAN principles, much like you would find at some manufacturing plants.

“We are a lab with many, many projects and many samples,” notes Sarah Fortenberry, a Discovery Center research technician who also leads the facility’s LEAN programs. “So you have to manage not only the individual projects as well as the amount of materials coming in and going out. LEAN principles help us do that.”

Fortenberry notes that following LEAN guidelines also is key to maintaining a safe, healthy environment.

Here are a few of the LEAN tools the Discovery Center has implemented:

• Shadow Board: In areas with tools and equipment, storage areas are outlined and labeled, as shown in this photo. This includes everything from duct tape rolls to a hammer to extension cords. “There’s no wasted time trying to find an item,” Fortenberry notes. “It’s labeled, it’s where it should be.”• The 5 S’s:
Sort: Frequently determine what you actually use and get rid of the rest. This helps keep work areas clutter-free and safe.

Set in order: Label everything and where it goes. The most important items should be the closest.

Shine: Keep work areas clean.

Standardize: Have a standard method for tools and equipment. Everything is labeled—every tool, every shelf, every drawer. This also pertains to samples, which ensures every test is tracked and identifiable. The process of managing samples is the primary reason that LEAN is essential at the Discovery Center.

Sustain: Establish how you keep the workplace clean and a cleaning schedule.

• 3C Board: The three Cs stand for Concern, Cause, Countermeasure. In each work area, the team has a 3C board. If something is wrong in the area, it goes up on the board, what’s causing the problem, and, eventually, what is being done to fix the problem.

• Total Productive Maintenance: Broken machines lead to costly downtime, so each machine has a list of maintenance steps needed to keep it running properly.

• 5S Fridays: At the end of every Friday, the team convenes to address problems on 3C boards. “We work as a team to get to and maintain a sustaining level of production,” Fortenberry notes.

• Kaizen: Kaizen is Japanese for “continual improvement.” The team hosts kaizen events in which they visit areas of the lab and track team members’ steps to see where there is wasted movement and how those steps can be consolidated. Bringing in team members who don’t work in that area provides a fresh perspective and out-of-the-box thinking.

“It’s made us more of a team, working as a group to improve our areas,” Fortenberry says. “Through the kaizen events and 5S Fridays, we can do something in a short period of time that would take someone weeks to do alone.”

September 4, 2018

The Science Behind TruExterior Siding & Trim: Thermal Testing

The creation of TruExterior Siding & Trim, with its industry-leading combination of performance and aesthetics, was the result of years of research, development, and testing. Today, that work continues at Boral’s Discovery Center in San Antonio, Texas, where chemists, engineers, and other scientists are continually studying existing products while innovating to uncover the next big thing in building materials.

For example, to ensure TruExterior performs as promised in both cold and hot climates, our scientists studied (and studied and studied) the product’s reaction to thermal extremes using several high-tech machines. These machines include:

• Thermal Gravimetric Analysis (TGA): This machine decomposes a material thermally. As the machine ramps up the heat, scientists monitor the material’s weight as its organic compounds break down, either producing or consuming gases. From the weight change and temperature, the active reaction can be extrapolated. For the end-user, this ensures a siding product won’t produce toxic gases or other hazardous compounds in extreme temperature situations, such as fires.

• Calorimeter: Similar to monitoring calories in food, this machine tracks the energy of chemical reactions. By understanding the processes involved in the formation of a material, scientists and engineers can optimize them to create the best possible finished products at competitive prices.

• Thermochemical Analysis: This machine observes how a material reacts under thermal stress by heating the material up and cooling it down. Our scientists use this machine to calculate a material’s coefficient of thermal expansion (CTE), i.e., how much it expands and contracts in the heat and the cold. This test was essential in the development of TruExterior, which experiences very little thermal expansion and contraction.

• Differential Scanning Calorimeter (DSC): This machine is used to study what happens to polymeric materials as they are cooled and heated. By tracking changes in heat rate as energy is applied, the heat capacity, glass transition temperature, heat of melting, percent crystallinity, and other properties can be evaluated. These are carefully controlled to create an end-product that won’t adversely react under heat or cold.

Ready to put our efforts to the test? Request a sample of TruExterior Siding & Trim here.

August 22, 2018September 4, 2018

California Bungalow Renovation Brings Modern Performance While Preserving Historic Authenticity

Carey Brothers California Craftsman bungalow TruExterior

The home at 604 Second St. in Brentwood, Calif., is looking a little spiffier these days—but it hasn’t lost its historic charm. The Bungalow-style house was the latest renovation project for James and Morris Carey, aka The Carey Brothers, a remodeling team and hosts of the On the House radio show and podcast. The pair sought to update the house to modern standards while still preserving the look and feel of its storied past.

And what a story it has: The original two-bedroom structure was built in a nearby mining town in the early 20^th century, likely from a kit. At some point, the house and a few others were relocated to Brentwood’s now quaint downtown.

The brothers’ goals for modernizing the 1,177-square-foot home were significant yet thoughtful: add 341 square feet to make room for a third bedroom and to convert one existing bedroom into a master suite; replace the deteriorating front porch; repair the foundation; redo the plumbing, heating, electrical system, and insulation; and completely remodel the bathrooms, kitchen, and laundry room.

Bungalow remodel — 604 Second Street before renovations

The team also replaced nearly every exterior component, including the windows and doors, siding, trim, decking, railings, roofing, and patios. Finally, they removed the single-car detached garage and added a 960-square-foot freestanding garage that also includes an office and storeroom.

The home’s original wood siding had extensive rot and pest damage, and its removal was further necessitated by the need for earthquake retrofitting and waterproofing upgrades to the core structure. The Carey Brothers selected TruExterior Siding & Trim for the cladding because it offered the authentic look to replicate the original façade along with high performance and low maintenance.

“We sought to find an attractive, durable, and cost-effective alternative for this special project, and we discovered TruExterior Siding & Trim,” James Carey says. “Their V-Rustic siding profile matches to a T the siding that was originally used to side this charming home’s exterior.”

The homeowners liked it too: “The thing I like about the siding is that it exactly matches the old-time siding that was on our house,” says Mike McClennan. “And it’s made from eco-friendly products. Being a recycled material that gives the old-time look that we wanted, it really fit our project wonderfully.”

To learn more about the use of TruExterior on 604 Second Street, watch this short video:

See more products and videos about the renovation of 604 Second Street here.

July 27, 2018July 27, 2018

LBM Journal: Texture, Authenticity Lead Today’s Siding Trends

A growing diversity of innovative products is helping to fuel the latest exterior trends, according to LBM Journal’s annual In Depth feature on siding. Homeowners are clamoring for color and variety in their façades, while builders are not only trying to meet those aesthetic needs but also are seeking out easy-to-install solutions and product knowledge support.

Here’s an overview of trends and industry observations from LBM Journal’s report:

Mix and Match: A diversity of materials is contributing directly to one of today’s hottest façade trends: mixing materials. “Gone are the days when houses tended to be rather homogenous in terms of colors and textures,” magazine contributor Mike Berger writes. “In today’s siding market, it’s all about mixing and matching textures and products.”

Darker Colors: The magazine notes that darker colors are in growing demand, a trend that aligns well with TruExterior Siding, which can be painted any color, even black, thanks to its high levels of dimensional stability.

Authenticity: Buyers are craving products that offer the look of wood without the maintenance. “There’s an authenticity people want with products today,” TruExterior Siding & Trim Product Manager Aaron Sims tells the magazine. “They want it to look like wood. They want it to feel real. They want the details to be right. They want it to look very authentic to replicate a traditional Craftsman-style or Farmhouse-style home.”

Resilience: The increasing rate of natural disasters, from hurricanes to wildfires, is driving code changes in certain areas of the country. “To meet these needs, manufacturers are developing products to withstand the rigors of storm and fire,” Berger explains. The writer pointed to products like Grayne engineered siding and TruExterior Siding, which both meet California’s Wildland-Urban Interface (WUI) code for fire and the Florida Building Code for wind.

Labor: The ongoing labor shortage continues to be top of mind and, according to the NAHB, is currently builders’ No. 1 concern. This is driving demand for products that are easy and straightforward to install. Versetta Stone mortarless stone veneer, the magazine notes, offers the stone look without requiring the skill of a stone mason.

Training: Dealers and distributors can no longer just stock products, the magazine says, they have to be knowledgeable about those products, how they work, and how they compare to competitors’ offerings.

To read more trends and insights into today’s siding market, view the LBM Journal article in its entirety here.

July 26, 2018July 26, 2018

Best Practices for Combining Exterior Colors

It takes less than 10 seconds for someone to form an impression about a house. One of the most important factors in that impression? Color.

And with a lifespan of 10 to 15 years or more, siding and accent color choice is important.

“When selecting colors, follow the 60-30-10 rule of decorating,” advises color expert Trisha Wagner, senior product manager at Boral Building Products. “Sixty percent of your color will be siding; then your accent, which may be the trim, will be near 30%; and, finally, 10% will go into shutters or another element such as a stone façade.”

When looking at a home, think about what you want to see first and where you want to have the biggest impression.

Here are general rules and factors to consider when choosing and combining colors:

Work With Home Style and Period
To achieve the right look and feel, it’s important to understand the limitations of a home’s style and choose colors that align with the architecture and time period.

For a home with natural-finish cedar siding, for example, a more neutral trim and shutters will help maintain a traditional Colonial style, while bolder accent colors such as green or brown will give it a Craftsman-like look.

Take Cues From Existing Design Elements
For homes with existing stone or brick or those looking to add this element, Wagner offers this tip: To highlight or make the stone stand out, pair with a paint color that incorporates minor undertones from the stone. This will help draw it out and give a more dynamic appearance. Conversely, to make the stone or brick blend in, find a siding color that is more similar in tone.

Further tie these elements into a home’s look by matching the trim to the grout color of the stone or brick.

TruExterior Siding and Trim — Complementary colors in the siding and stone help the stone stand out without one element overwhelming the other.

Consider the Role of Nature and Lighting
Consider how landscaping will contrast and complement the look of a home. Houses with mature landscapes and shrubs with vibrant greens and other colors will draw the eye down. Be aware of what colors you or the homeowner will plant and how that relates to the colors you’re selecting for the home.

For homes that don’t have a lot of landscaping, consider brighter siding. For those with a denser landscape, you may want to consider darker colors for more contrast.

Landscaping can also influence lighting if a home is heavily shaded by trees or natural topography. Wagner advises to look at the direction the home faces and where the sun hits at various times of day to understand how the color may change.

TruExterior Siding Fine Homebuilding ProHome — On the 2016 Fine Homebuilding ProHome, the entry area offered the perfect place for a pop of bold color, modernizing the look without taking away from the farmhouse vibe. It also provides a focal point since the home has limited landscaping.

Consider What’s Trending
For the last five years, shades of gray have been the most popular choices for a home’s exterior. Homeowners inspired by the versatile neutral are frequently selecting varieties and combinations like green-gray, greige, and blue-gray.

Dark, rich jewel tones, such as sapphire blue, are another common selection for home exteriors. Colors in this family are typically paired with white trim, particularly on the ever-popular Craftsman-style homes.

For the indecisive homeowner or buyer, Wagner says neutral bases and black and white accents are a safe option that will stand the test of time.

Another growing trend on new construction home exteriors has been mixing textures, such as combining shake and traditional siding with brick and stone for a variegated look.

Grayne siding — Gray is a trendy choice that never goes out of style and pairs perfectly with crisp white trim.

Avoid Common Mistakes
The easiest way to avoid color mistakes is to consult the color wheel.

“It’s the same color wheel you played with in kindergarten,” Wagner says. “There are still complementary and contrasting colors, and that should be your ultimate guide.”

But you have a lot of flexibility, she adds, with the variety of tones available.

Before committing, get sample pieces of the siding colors being considered. Have your buyers put them up for a few days—perhaps on the weekend when they can see in the light at multiple points across the day—to see how they look.

TruExterior siding — When in doubt, black and white is always a classic combination.

In the end, “personal preference is the ultimate guide,” Wagner says. “A home’s color is highly personable and a definition of the homeowner’s style, so give it the time and attention it needs.”

July 26, 2018July 27, 2018

Culture, Commitment Fuel Boral’s Standout Service Department

To fully grasp how unique Boral’s customer service department is, one need only look at two numbers: a 95% call-answer rate and a 0% turnover rate.

“We take a proactive approach in our call center, and that has afforded us a very high service level,” notes Tim Barber, Boral’s director of customer service. Most call centers average around 80% of calls answered in 20 seconds or less; Boral’s average at that rate is 95%. “If you call, we pretty much answer immediately. We know that busy contractors need answers fast and that jobs can be held up if we don’t meet that need.”

But while phone calls are the primary form of communications, the omnichannel department responds just as efficiently to requests made via email, fax, EDI, and pretty much any other form of communication with a hands-on strategy Barber calls a “concierge approach.”

“We really hope to cultivate an experience that keeps customers coming back to our family of brands,” Barber says. “We want to make sure we’re ending the call having solved the customer’s problem and having used their time effectively.”

The employees’ dedication shows in the department’s high tenure rate, including 0% negative attrition (firings or voluntary company departures) for the past two years, a significant feat considering the typical rate for call centers is 30% to 40%.

The department fields as many as 800 to 1,000 calls a day, taking orders, addressing warranty concerns, providing tech support, and responding to any number of other topics. Staff numbers ramp up during busier months from April to October, and the full team is engaged with onboarding new employees.

“We’ve been fortunate to have a fabulous staff that comes to work every day with their A game,” Barber says. “We’re building our culture around customer service. Our culture is important—you can’t have success without good culture and good leadership, with people feeling like they can contribute. They come in and do the best they can for customers. We empower them and provide an atmosphere that’s supportive.”

Have a question? Contact Boral’s stellar customer service team by calling (888) 926-7259 or submitting a contact form.

July 25, 2018July 27, 2018

New Initiatives Aim to Address Construction Labor Shortages

As the housing industry continues its steady climb, the shortage of skilled labor is only intensifying. In fact, builders have indicated that cost and availability of labor is currently the No. 1 problem facing their business, according to a December NAHB/Wells Fargo survey. A Home Improvement Research Institute study found that 60% of skilled trade professionals believe there is a shortage of labor.

In January, the construction industry’s unfilled jobs reached 250,000, up from 159,000 in January 2017 and just shy of the post-recession high of 255,000 last July, according to NAHB analysis of Bureau of Labor Statistics data. The challenges can lead to scheduling problems, budget woes, and quality concerns, among other issues.

Several industry organizations are attempting to tackle the issue through new initiatives that encourage young people to consider the trades, provide scholarships for training, provide direct training, or simply promote the benefits of a career in the industry. These include:

Skilled Labor Fund. Created by Professional Builder publisher Scranton Gillette and with an operating committee that includes leaders from the NAHB and the National Kitchen & Bath Association, the non-profit is raising money to “build a foundation for a stronger workforce” via student scholarships, accredited trade schools, and training facilities.

Home Depot Skilled Trades Initiative. In early March, The Home Depot Foundation announced a $50 million grant aimed at training 20,000 people in the trades to help fill the labor gap, particularly in areas of the country devastated by natural disasters. According to USA Today, the Home Builders Institute will use the funds from Home Depot to train veterans and U.S. Army soldiers readying for civilian life.

Lowe’s Track to the Trades. In February, Lowe’s announced a workforce development initiative to support its employees wishing to pursue a skilled trade. Employees will be eligible to receive tuition funding for certification in a skilled trade, academic coaching and support, and apprenticeship placement opportunities within Lowe’s or among its contractor network.

Why I Build. Hosted by Fine Homebuilding, Why I Build showcases the voices of craftsmanship and shares stories about why those in the trades love what they do. The resulting videos are inspiring and demonstrate the pride and integrity associated with careers in construction.

Fine Homebuilding Masonry — Mason Jane DeWitt discusses her craft in Fine Homebuilding’s Why I Build series.

#KeepCraftAlive. Another program from Fine Homebuilding, this movement is designed to spark conversation and spotlight craftspeople. The magazine encourages pros to tag their social media posts with the hashtag #KeepCraftAlive to share their passion with the world (see Instagram posts here). Sales from T-shirts will fund a sponsorship alongside SkillsUSA.

Fine Homebuilding labor shortage craftsmanship — The #KeepCraftAlive hashtag, T-shirt, and scholarship help bring attention to the skills gap in the industry.

TruExterior remains committed to assisting our customers with training, as well. Our sales reps are available for a range of hands-on education opportunities, including dealer product knowledge sessions and one-on-one jobsite installation instruction. In addition, TruExterior has a fleet of mobile training units that travel the country, setting up shop at dealer yards to provide installers with hands-on experience with our products.

Boral TruExterior Training Trailer — Boral’s mobile training trailers provide hands-on education for specifiers and installers.

To arrange a meeting, training session, or trailer visit, contact us today.

July 23, 2018July 27, 2018

Take Five for Safety

For many contractors, the safety of employees and site visitors takes top priority over nearly everything else. For firms looking for new ways to ensure and promote a safe work environment, one proactive process to consider is “Take 5,” a method for re-familiarizing oneself with a task.

When facing a task they haven’t performed in awhile, such as operating a piece of machinery, staff at Boral facilities are encouraged to pause to identify and control hazards before they start work:

Stop, look, walk around the task
Think about the task, have a clear plan
Identify and assess hazards that exist or may be created by the task and rate their risk levels
Control the risks and communicate
Do the task if low risk, and keep a lookout for changes

As part of this process, staff members carry or have easy access to a Take 5 notepad that takes them through a series of quick steps: a pre-task checklist that confirms they are authorized to do the task and that they fully understand the task; a hazard-identification checklist; and a review of the personal protective equipment.

On the back, the employee identifies each potential risk to the task and its controls. Using this list, they can identify whether the task requires sign off by a supervisor or a written safe operating procedure.

By compelling employees to stop and consider each task, its potential hazards, and its safe operation, the Take 5 process helps further ensure the safety of themselves and those around them. For builders and contractors looking to elevate their safety efforts, it’s one additional way to keep safety top of mind each day and ensure employees and visitors are actively engaged in ensuring the well-being of themselves and others.

July 21, 2018July 27, 2018

7 Exterior Trends for 2018

As outdoor building season continues, expect to hear some familiar requests—as well as some new demands. Homeowners are increasingly discerning when it comes to their exterior facades as they seek to ramp up curb appeal while still making their home reflect their personality and lifestyle.

Here’s a look at what’s trending this year:

Design With Intention: Aaron Sims, Product Manager for Boral’s Light Building Products Division, is seeing a resurgence of architects looking at the whole picture rather than the individual home, designing a structure to fit the environment around it. The results are more timeless looks that don’t feel dated in a few years, and homes that feel well-suited to their towns and cities. “Everything seems more intentional,” Sims says. “You have to nurture that. It’s not something you can create, but you can nurture it.”

Past Is Present: Historical favorites never go out of style for a reason. Buyers are turning toward familiar, timeless profiles such as nickel gap and shiplap. Some of their popularity stems from TV shows such as Fixer Upper, but also a desire for creating a sense of place. At the same time, buyers aren’t afraid to update those looks, as seen in the subtle modernization of older restored buildings or farmhouse designs that blend industrial metallics.
TruExterior Siding in a Nickel Gap profile, with Atlantic Shutters

Mixed Textures—With a Twist: Like last year, designers are still mixing materials, such as siding, stone, and metal. But they’re doing so in a cleaner way, Sims says. Color combinations are more monochrome, lines are straighter, texture planes are seamlessly blending together.

Clean & Crisp: From those seamless transitions to the sleek forms of shiplap, the transitional and modern trend is creeping into exterior home styles, with more rectilinear lines and forms.

Natural Versions of Popular Colors: Grays, blues, and neutrals are still common, but they’re moving to the more organic versions of themselves rather than feeling manufactured. Grays are veering toward a more beige-like warmth, blues are earthier and darker. Buyers will see this trend reflected in Versetta Stone’s new Carved Block mortarless stone veneer panels; the line’s Midnight color is warmed by dark gray and almond tones, while the Sea Salt hue features neutral, soft khakis and beiges.
Versetta Stone mortarless stone veneer in Carved Block

Outdoor Living: Tour any model home or pick up any trade magazine and it’s clear that homeowner demand for decked-out exterior spaces is not going away. Many are clamoring for decks and patios with the same amenities they enjoy indoors, including dedicated sitting and eating areas, seamless transitions and views, and even technology. They also need to look the part, so don’t forget accessories such pergolas made with Kleer cellular PVC trim and KLEERWrap post wraps, and be sure to finish off the underside with trim and post wraps.
Pergola made with Kleer Lumber

Low Maintenance: No surprise here: Homeowners still don’t want to spend time painting and staining their facades and decks. Foundry and Grayne siding both offer a long-lasting, low-maintenance alternative that still features the authentic look buyers crave.

Labor Crunch: The challenge of finding qualified labor continues, so products that offer easier installation can make a difference in time and cost. Foundry and Grayne offer a straightforward installation process familiar to any siding installer. Versetta Stone provides the look of stone in an easy-to-use panel profile that siding contractors can install. TruExterior Siding & Trim cuts and routs just like wood, using traditional woodworking tools, while eliminating steps such as edge sealing.

July 20, 2018September 4, 2018

Is Your Siding WUI-Ready?

From water to energy, when it comes to codes and standards, you often can look to California for not only the most stringent requirements but also those regulations that are likely to trickle out to the rest of the country. And fire is no exception.

With its high propensity for severe wildfires, California has some of the strictest regulations on the products, systems, and assemblies that can be used for buildings. Specifically, homes and buildings within the state’s “Wildland-Urban Interface Zone” must comply with Chapter 7A of the California Building Code:

“The purpose of this chapter is to establish minimum standards for the protection of life and property by increasing the ability of a building located in any Fire Hazard Severity Zone within State Responsibility Areas or any Wildland-Urban Interface (WUI) Fire Area to resist the intrusion of flames or burning embers projected by a vegetation fire and contributes to a systematic reduction in conflagration losses.”

To aid with product specification of WUI-compliant materials, the state created a Building Materials Listing program. Aligned to provide members of the building, architectural and engineering, and fire safety communities with a reliable source for ignition-resistant building materials, the BML program was originally designed to mandate that all fire alarm systems and devices be approved by the SFM prior to marketing and sale within the state of California. Each product approval is based on an evaluation of test results, which include an analysis of product performance and reliability features.

All thicknesses, widths, and profiles of the TruExterior Siding & Trim product line are certified by the California Building Commission for inclusion on the WUI Products Listing. The product line is part of a relatively small group of cladding materials approved for WUI-designated buildings. This means that architects and contractors can confidently specify the product for use throughout all areas of California, regardless of WUI restrictions.

Boral TruExterior Siding Shiplap — All thicknesses, widths, and profiles of TruExterior Siding & Trim, including Shiplap, are WUI-compliant.

Ready to try TruExterior? Request a sample here.

Cover photo: https://www.flickr.com/photos/n28307/

July 6, 2018September 4, 2018

Miters Yes, Edge Sealing No: Frequently Asked Questions About TruExterior Siding & Trim

TruExterior’s proprietary blend of polymers and fly ash brings about a number of benefits—including some that go against installers’ long-held knowledge about what siding can do and how it needs to be installed. For example, did you know you don’t need to seal end cuts in the field? Did you know you can paint TruExterior black without any special treatments?

Because the siding is the first of its kind in the market, we devote a lot of time to helping installers learn about the material and, in some cases, un-learn old installation requirements. Here are a few of the most common questions about TruExterior. If you have more, don’t hesitate to reach out! Find your local dealer here.

Q: Do I need to use a special blade to cut TruExterior?
A: TruExterior cuts and installs using standard tools. We do recommend carbide-tipped blades and bits, as they last longer. TruExterior may dull the blade for cutting other materials that require a sharper edge, so some customers have found it easiest to simply have a blade dedicated to TruExterior.

Q: What type of fasteners can be used with TruExterior?
A: TruExterior products can be installed using standard nail guns or screws, and standard trim nails work well. Like with any siding installation, use high-quality, exterior-grade fasteners suitable for the conditions of the application.

Q: When installing, do I need to leave space for expansion and contraction?
A: TruExterior products are extremely stable during periods of temperature and moisture change*, so no special measures are necessary to limit or control movement. (*Please see Boral TruExterior Trim and Boral TruExterior Siding Limited Warranties and Product Data Sheets for proprietary test results.)

Q: Can TruExterior Trim be mitered?
A: Yes! TruExterior Trim takes a miter cut easily, and, unlike many other trim products, fasteners can be nailed or screwed through the miter joint.

Q: Some siding products require a drip edge and flashing; do I need to do that with TruExterior?
A: Because TruExterior Siding & Trim has such a minimal moisture absorption rate, there is no need for drip edge or flashing. That said, in some cases it may be a requirement for the warranty of the adjoining or adjacent product or may even be a best practice for water management in high moisture areas. TruExterior can even be placed below grade and have direct masonry contact!

Q: Do I need to prime TruExterior?
A: TruExterior products come with a factory-applied primer. Because TruExterior products absorb virtually no moisture, ends and field cuts do not need to be primed or sealed.

Q: Are there any special instructions prior to painting?
A: Make sure the boards are dry prior to painting and that surfaces are free from dirt and debris. Because TruExterior has a high level of dimensional stability, there is no need for special paints when using a darker color. Use any high-grade exterior paint of any color. Be sure to follow your paint manufacturer’s guidelines.

Q: Do I need to use adhesives when installing TruExterior?
A: No. However, exterior-grade acrylic caulk and adhesive may be used to smooth out joints or miters prior to painting.

Haven’t tried TruExterior Siding & Trim? Request a sample.

March 26, 2018September 4, 2018

Housing Continues Steady Climb in 2018 Amid Labor, Material Pricing Challenges

For the housing market, 2018 began with many of the same storylines seen in 2017: a continued steady, if incremental, climb, but with challenges looming in the background that continue to hold some builders and buyers back. Most notably: tight inventory, tight labor, and high material costs.

The year kicked off strong with January housing starts at a seasonally adjusted rate of 1,326,000, which was 9.7% above December’s revised rates and 7.4% higher than January 2017. Building permits also saw dramatic growth, up 7.4% from December and 7.4% from last January to reach a 10.5-year high.

But starts in February, announced March 16, fell 7% to an annual rate of 1,236,000, 4% below last February. Permits also fell 5.7% from January but remained 6.5% above the same time last year.

Multifamily declines were to blame: production fell 26.1% while single-family starts grew 2.9%.

“The decline was concentrated in the volatile category of multi-dwelling units—apartment buildings, condo complexes, and the like. It’s a volatile category and there’s also some evidence that the market for rentals is becoming saturated,” said MarketWatch in its analysis of the data that also described the lull as likely temporary. “Construction on single-family homes, the bread and butter of the housing market, actually rose in February. These homes account for 70% of all new residential construction.”

The decline in multifamily is of little surprise, as that market carried much of the inventory burden immediately after the recession and experienced sky-high numbers for several years until a peak in 2015. The combination of oversaturation and Millennials shifting from renting to owning is driving a slowdown in demand for those housing types. Robert Dietz, chief economist for the NAHB, said the association saw a higher than expected decline in multifamily starts in 2017 and is anticipating another decrease in 2018.

The strength of single-family may be a welcome sign, as one of the biggest challenges in the market is simply a lack of inventory, particularly for entry-level detached homes.

“Demand for housing has continued to outstrip the number of properties available for sale, pushing prices higher and frustrating many would-be buyers,” MarketWatch said in its analysis of January housing starts. “Builders have responded in part by steadily increasing construction of single-family homes, a sign they have confidence in the economy. Stand-alone homes are almost always sold, rather than rented.”

As Builder magazine reports, Millennials are the largest buying group (accounting for more than a third of home purchases) but are still being held back by low inventory and high housing costs. “Even though sales to Millennials reached an all-time survey high, stubbornly low inventory conditions pushed home prices out of reach for many,” the magazine said in its analysis of a National Association of Realtors (NAR) study. “As a result, the overall share of Millennial buyers remains at an underperforming level.”

The NAR study also found that Millennials are turning to the suburbs, not urban condos, for affordable options large enough for their growing families. “Led by Gen X (86%) and Millennial buyers (85%), a detached single-family home continues to be the primary type of property purchased, and older and younger [Baby] Boomers were the most likely to buy a multifamily home,” the article states. “Only 2% of Millennial buyers over the past year bought a condo.”

Along with inventory challenges, home prices also still continue to outpace wages, Dietz notes, but the gap is improving. The recent tax cuts could provide a further boost.

Builder confidence in March was down for the third month in a row, to 70 from 71 in February, but is still in strong territory and is just one point off of March 2017 figures. “Builders’ optimism continues to be fueled by growing consumer demand for housing and confidence in the market,” NAHB Chairman Randy Noel said in a statement. “However, builders are reporting challenges in finding buildable lots, which could limit their ability to meet this demand.”

Indeed, in an NAHB/Wells Fargo survey in December, cost and availability of labor was the No. 1 problem builders reported, followed by building material prices and lot availability.

Dietz says material prices have jumped up to one of the top two concerns in recent months.

In February alone, softwood lumber rose 5.8%, which was the material’s highest jump since 2012 even after a year marked with increases in the category, according to Eye on Housing. Gypsum was up 4.2%, OSB climbed 3.1%, and ready-mix concrete was up 0.4%. The NAHB also has expressed concerns about the impact of steel tariffs on construction costs, particularly in the wake of the softwood lumber tariffs.

The challenges of inventory that have kept the housing market at a slower pace could prove beneficial should the larger economic picture show signs of decline. “The amount of pent-up demand is sizable due to years of underbuilding,” Dietz notes. “We don’t have a recession in our forecast in the next couple of years. I think the industry is set for some growth. Short-term [factors are] based on cost and interest rates. The long-run [factors are] demographics, and those are in our favor for building more single-family homes.”

February 26, 2018September 4, 2018

Reports: Siding Market Growing 3.1%; Outdoor Living and Low Maintenance Remain Strong

The siding market is expected to grow 3.1% a year through 2021 to reach 101.5 million squares, according to the latest Freedonia Group report and ProSales magazine.

Freedonia Group Siding Market 2016-2021 — Source: The Freedonia Group

Key drivers of the growth over the next several years, the research firm reports, will be increasing new-home completions, particularly in the South and West, growth in residential re-siding activity, and an increase in light commercial projects such as retail, offices, and restaurants.

The Freedonia Group cited Boral as one of the industry’s leading players, alongside CertainTeed, James Hardie, LP, and Ply Gem.

Outdoor Living Remains Strong
In AIA’s latest Home Design Trends survey, architects indicated that demand for outdoor living is not only popular, but surging. Outdoor living was the most desired feature in the study, with 70% of architects reporting its popularity increasing minus those reporting it as decreasing. This figure was up from 58% in 2016.

By contrast, the next most popular special room was the mudroom, at 36% and declining.

Versetta Stone grill outdoor kitchen — Versetta Stone mortarless stone veneer adds a beautiful accent to this outdoor kitchen.

Elsewhere in the survey, low maintenance products continue to be an in-demand product feature, with 63% of architects reporting an increase minus those reporting a decrease, compared to 59% the previous year. The only feature more popular was smart thermostats, at 64%. Synthetic materials were third most popular, rising from 48% to 52%.

Reflecting today’s trends, other special features in higher demand were multi-generational accessibility, first-floor master bedrooms, and wider doorways and hallways.

See the full results here.

January 26, 2018September 4, 2018

Manufactured Stone, Siding Replacement Deliver High Returns for Remodels

For remodelers and homeowners looking to maximize return on investment, manufactured stone veneer is a safe bet, according to the Remodeling 2018 Cost vs. Value report. In the annual study, materials such as Boral Versetta Stone^® offered 97.1% payback on investment at the national level, second only to garage doors. Exterior facelifts overall also proved high in value.

Published in January, the Cost vs. Value report is an annual survey from Remodeling magazine that offers insights into which remodeling projects deliver the highest perceived return in resale value.

The measurement for manufactured stone veneer is based on replacing a 300-square-foot continuous band of vinyl siding from the bottom third of the front of the home and replacing it with manufactured stone veneer, sills, corners, and an address block. This year’s 97.1% perceived ROI is an increase over 2017’s report, where the material offered an 89% return.

On a regional level, manufactured stone veneer offered the highest returns, of 125.5%, in the Pacific region (Washington, Oregon, California, Alaska, and Hawaii).

Versetta Stone, Manufactured Stone Veneer, Mortarless Stone Veneer, Ledgestone — Versetta Stone mortarless stone veneer in the Ledgestone texture and Plum Creek color.

Overall, exterior projects are paying off, as well. “Except for the minor kitchen remodel, work done on the exterior of the house generated higher returns than did interior renovations,” the magazine stated.

Indeed, exterior projects made up seven of the 10 projects with the highest returns. Among those was siding replacement, which took the fifth spot with a national average of 76.7% cost recoup, up just a hair from 2017’s report.

Regionally, the Pacific again posted higher returns in the siding category, at 86.6%. ROI was also above average in the South Atlantic (82.2%) and New England (80.2%) regions.

Other highlights from the report:

Compared to previous years, upscale and large projects declined in value. “Growing concerns nationwide about affordability could be leading real estate pros to question moves that would make a house even more expensive at resale than it is now,” the magazine speculated.
Overall, average payback of the 20 common projects in 100 major markets declined, from 57.9% to 56.8%. Remodeling magazine attributes this to rising costs across all 20 projects versus values increasing in just two-thirds of the projects. The magazine expects that trend to continue this year, with high demand from hurricane and fire recovery keeping prices higher.
As indicated in the two siding categories above, tech regions in the West, where inventory is low and housing prices have skyrocketed faster than national averages, are reporting higher returns than most others. “Real estate professionals in Silicon Valley rated 17 of our 20 projects as likely to generate more in resale value than project cost if the home where the work occurred was sold within a year,” Remodeling said. “The same was true for 12 projects in San Francisco and the North Bay market of Santa Rosa and for six projects in Seattle.”

Ready to help your customers get more value out of their remodel? Learn more about Versetta Stone mortarless manufactured stone veneer and TruExterior Siding & Trim.

To read more analysis and see results down to metro area, visit the Remodeling 2018 Cost vs. Value portal on Remodeling’s website.